April 5, 2012 / Social media / Sarah Hone
Has Google taken one slightly creepy step too far with its latest surreal mission to enter our psyches? Project Glass, is the result of an enterprise into wearable computing at the search company’s
April 4, 2012 / AppealPR News, Social media / Susan Reid
A clever infographic from Mindflash succinctly encompasses how a business should approach training the different types of social media user within a company to ensure they are effective ambassadors
March 26, 2012 / Social media / Susan Reid
Twitter Etiquette Here’s an interesting blog from Mashable discussing how small businesses should approach ‘follow-back courtesy’ on Twitter.
March 12, 2012 / AppealPR News, Social media / Susan Reid
Seventy-six per cent of companies still do not have a clearly defined social media policy. A recent article from Mashable provides a useful starting point covering the ’10 must-have’ areas w
August 8, 2011 / Social media / Rachel Pycock
If you haven’t heard Google+ mentioned over the last few weeks, where have you been? Although Google have tried to downplay the launch, its new social network is here, and users have been clamou
July 11, 2011 / Public relations, Social media / Susan Reid
As of the end of last year, for the first time, more people in the US were reading their news online than from traditional newspapers. The continuing decline of print was clearly demonstrated in a sur
June 15, 2011 / AppealPR News, Public relations, Social media, Yorkshire / Susan Reid
2011 seems to be the year of the video news release. With many news channels now hosted online and even traditional media developing sophisticated websites, the provision of a concise, focused video
May 31, 2011 / AppealPR News, Social media / Susan Reid
I know that traditionally women are meant to be the maestros in the multi-tasking arena, but anyone with teenagers will be aware that being engaged with just one digital screen at any time is simply n
May 19, 2011 / Marketing, Social media / Susan Reid
Over the last 20 years, the growth in the scale and significance of the internet has been phenomenal, making it one of the most powerful platforms for communication today. But who would have thought
January 25, 2011 / AppealPR News, Social media / appealpr
Overused pun aside, my name is Jon, I’m on professional placement here at Appeal PR and I will be guest blogging. Amongst the top ten fastest rising search terms of 2010 was, of course, Justin