Archive for the AppealPR News Category

December 21, 2009 / AppealPR News, Public relations / Fiona Kendall

Ten Tips for Writing Killer News Releases

Ten Tips for Writing Killer News Releases

One of a journalist’s most useful tools these days is his delete button. Swarms of news releases ping their way through cyberspace every day, but only a handful will ever see the light of day. 

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December 10, 2009 / AppealPR News, Marketing, Public relations / Fiona Kendall

How to Find a Fashion Bargain

How to Find a Fashion Bargain

Bagging a bargain to add to my wardrobe is one of those lovely feelings in life that always makes me buzz with glee; there’s that delicious smugness when, on finding something I love, I discover itâ

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November 9, 2009 / AppealPR News, Marketing, Public relations, Yorkshire / Paul Snape

Tick Box Tendering

Tick Box Tendering

When will organisations, particularly in the public sector, realise that a rigid tendering process just doesn’t work for PR and marketing?  I get that there are rules for ensuring value is offered

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October 8, 2009 / AppealPR News / Susan Reid

Guest Blog - The Benefits of Twitter

Guest Blog – The Benefits of Twitter

Richard Barker of digital design agency, Harrison Mann, gives some tips about optimising Twitter for business. Following a discussion with Susan and Paul from Appeal PR about how clients can use so

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October 3, 2009 / AppealPR News, Marketing, Public relations / Paul Snape

Jaguar’s Confidence Deserves to Pay Off

Jaguar’s Confidence Deserves to Pay Off

This week I was lucky enough to be a guest of Jaguar Cars at one of the most impressive marketing events I have seen for ages.  The firm has started to take dealers, customers and other people (inclu

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September 24, 2009 / AppealPR News / Les Able

Fings ain't what they used to be!

Fings ain’t what they used to be!

We’ve all heard of ‘Angry of Tunbridge Wells’,  but I have to confess to being ‘Confused of Harrogate’ and all because of a missing apostrophe on my road sign which proclaims that I live in

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September 10, 2009 / AppealPR News / Paul Snape

WANT A JOB? APPLY FOR IT YOURSELF!

WANT A JOB? APPLY FOR IT YOURSELF!

I always find it annoying that recruitment agencies target businesses when they have recently been featured in the news.  We have just done our annual press release (we try and concentrate on gettin

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September 2, 2009 / AppealPR News, Public relations, Social media / Susan Reid

Facebook – Employers’ Friend or Foe?

Facebook – Employers’ Friend or Foe?

As I was catching up on the deluge of blogs I subscribe to (there are some really interesting posts out there and it’s worth making the time to keep up with the latest discussions), I was struck by

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August 27, 2009 / AppealPR News / Susan Reid

Farewell to Free Information

Farewell to Free Information

As someone who remembers life before the worldwide web, I never cease to be amazed by the fact that there are thousands of pages of FREE information out there which anyone can access.  Working in PR,

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August 18, 2009 / AppealPR News, Marketing, Public relations, Social media, Yorkshire / Paul Snape

Confidence is Crucial

Confidence is Crucial

Like many businesses our sales fell in the first half of this year, but we have increased our marketing spend, placed adverts with key media, networked through our client base, invested in trainin

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